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Case Study: Business Recovery

ASSIGNMENT TYPE:
Recovery
Business turnaround & invigoration

SECTOR

UK bathroom furniture manufacturer (Brand & OEM)

BUSINESS TYPE

Private (owner managed)
£20m t/o
180 employees

ROLE

Interim Commercial & Strategy Director

Acting Board Chairman

SITUATION

Owner-managed, loss making SME requiring modernising, de-complexing and EBIT recovery in order to create mid-term options for sale following the repurchase of the business by the founders after a failed MBO

TASK

• Identify cultural and economic root causes of failures and take action to address
• Identify product/customer profitability
• Lead the change agenda
• Strategically re-course the business with
pace and decision clarity

ACTION

Full strategic review & execution, including:
• Management capability assessment, insight
profiling and changes
• Sales team restructure and creation of Customer
Experience team
• Creation of MIS (BI & CRM)
• Assessment and implementation of key operating
processes and controls
• Implementation of business communication
platforms

RESULTS


• 3 year strategic plan and year 1 ‘Reset’ transformation plan created and implemented
• Internal cohesion & collaboration through new cross-functional business management structure
• Reversed a declining top line into the best performing 4 months sales & associated EBIT in the last 10 years
• Long term EBIT recovery plan activated and on track to deliver to confidential target position
• New senior management team recruited
• On-boarding & transition to new Senior Management Team
• Retained as Non-Exec Chairman